Oki Doki

Bobbejaanland offered a more detailed look at its first-ever winter opening in August 2025. Bobbejaanland Wintert was planned for December and January and would divide the park into six winter areas: A Winter Welcome, Land of Fire & Ice, Snow Valley, Santa City, Glacier Bay and Lake of Frost. One striking detail was that part of the published concept imagery had been created with AI, giving the announcement a distinctly modern edge.

The plans were meant to place the park in a different seasonal role. On the entrance square, mascots Bobbie and Jody would appear in winter outfits. Land of Legends, with Fury as its headline ride, became Land of Fire & Ice and would host a fire and light spectacle near the coaster. Adventure Valley turned into Snow Valley, Desperado City became Santa City with a Winter Circus, Mystery Bay continued as Glacier Bay with the Ice Slide tubing attraction, and the park’s lake would become an ice rink called Lake of Frost.

At the same time, Bobbejaanland made clear that winter opening required choices. Wondergarden stayed closed, as did El Rio, Big Bang, Naiads Waters, Terra Magma, Wild Water Slide, Glijbaan, Monorail and Oki Doki. For guests, this was therefore not a full summer day in winter decoration, but a new seasonal product built around atmosphere, shows and an adapted ride line-up.

Bobbejaanland introduced a new evening format for the summer of 2023. Under the name Summer Boost, the park stayed open until 9 p.m. on six Saturdays: 22 and 29 July, followed by 5, 12, 19 and 26 August. The programme was designed to stretch the regular park day with food trucks, live music and extra entertainment.

For guests, the most important promise was extra ride time. Almost all major attractions remained in operation until 9 p.m. There were clear exceptions, however: Typhoon and Oki Doki closed at 7 p.m., the park’s normal closing time. As a result, the evening offer was not spread evenly across every popular ride.

Around the attractions, Bobbejaanland built a broader summer atmosphere. Musical performances were scheduled in Desperado City between 3.30 p.m. and 8.30 p.m., mascot Bobbie appeared for photo moments, and the inhabitants of Mystery Bay were meant to bring the themed area to life after dark. PAW Patrol, a Nickelodeon show and the Teenage Mutant Ninja Turtles were also part of the line-up. Summer Boost showed how the park tried to get more value out of existing operating days without turning the season into a full music festival.

Bobbejaanland moved to another priority-access system in September 2022. The Express Pass, introduced earlier that same season, was replaced by Speedy Pass, a digital platform supplied by the British company Accesso. That shifted the park away from physical Express entrances with fixed usage counts and towards a model built around online wait times and virtual queues.

The options worked quite differently. Speedy Pass Bronze cost 14.90 euros and allowed guests to wait virtually instead of standing in the physical queue, while the waiting time itself remained the same. Silver cost 24.90 euros and cut the virtual wait by 50 percent. Gold and Diamond promised a 95 percent reduction; Gold was limited to one use per attraction, while Diamond was broader. One Ride tickets were available for a single queue.

Eleven attractions received a dedicated Speedy Pass entrance: Fury, Typhoon, Indiana River, Naga Bay, Speedy Bob, Revolution, Oki Doki, Wildwaterbaan, Dreamcatcher, El Rio and Bob Express. For guests, waiting became more visible and more commercial: live queue times moved online, and faster boarding became an even clearer digital premium product.